A Billion Dollar Industry Beckons

A Billion Dollar Industry Beckons

The home improvement industry boasts a billion dollar value, holding steady even throughout years run by unknowns and unpredictability like 2020. Why? Because people love their homes. Whether renovation is booming due to high lumber prices or new construction is blossoming due to regional population influx, homeowners will continue to sink their coin into the well-loved abode. Innovative Awnings and Screens is firmly planted in this booming segment, so much so that franchising has been the answer to this incredible demand. 

Innovative Awnings and Screens, owned by Ralph Peterson and Andy Hoyt, currently operates multiple locations, both franchise and corporately owned units, in South Carolina, North Carolina, and Georgia. The company sits atop a foundation of integrity, laser-focused on the highest quality customer experience. It’s these customer service parameters that set Innovative Awnings and Screens apart as a brand in the sea of service based franchises. Homeowners trust the brand and the character of the service technicians who come out to their homes naturally producing strong reviews, steady clients, and local recognition.

Franchise partners benefit from the spotless brand reputation. Not only does Innovative Awnings and Screens boast a 5-star reputation, but the marketing strategies implemented are both centralized and decentralized. Creating brand awareness, social media buzz, and continuous company-wide lead generation through digital campaigns benefit the entire franchise network. On the local level, franchisees are taught how to harness community power through participation in local events and tradeshows. Also, collateral designs for local distribution of things like direct mailers are included in the franchise marketing support system. 

Product sourcing, ordering, invoicing, scheduling — all of the day-to-day details have been taken care of within the Innovative Awnings and Screens support model that boasts an incredible value. The products are private label and shipped directly from the states-based warehouse. The leadership team wants each franchise partner to be successful and for the business to make sense for their lifestyle. With this in mind, franchise field support is a valuable asset to any franchisee, knowing that although they are the boss of the business, they are never alone with the robust support model. Each franchise also sits within an exclusive territory of between 250,000 to 500,000. The franchise is affordable at a $35,000 franchise fee and an investment range of $70,200 to $130,700. 

Business ownership is hard work, but an Innovative Awnings and Screens makes it easier within their franchise network. To get started in an affordable franchise in the home improvement industry, visit https://iasfranchisegroup.com. 

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