{"id":851,"date":"2017-01-18T20:19:02","date_gmt":"2017-01-18T20:19:02","guid":{"rendered":"https:\/\/thefranchisecourier.com\/?p=851"},"modified":"2017-01-18T20:25:09","modified_gmt":"2017-01-18T20:25:09","slug":"dig-this-franchise-expansion","status":"publish","type":"post","link":"https:\/\/thefranchisecourier.com\/dig-this-franchise-expansion\/","title":{"rendered":"Dig This Franchise Expansion"},"content":{"rendered":"

Dig This Franchise Expansion<\/b><\/span><\/h2>\n

Dig This\u00ae LLC Announces First Franchise Opening in the U.S. in Addition to New Zealand and Additional Units set to Open in U.S.<\/span><\/p>\n

The new location is going to be located in Dallas Fort Worth and will be part of the new TexPlex park which is a complete experience park aimed at extreme activities and unique events.\u00a0 Dig this was the perfect fit for this relationship and should be a fantastic addition to the Dallas market.\u00a0<\/span><\/p>\n

\u00a0<\/span>Dig This CEO, Ed Mumm, had this to say in response to the news and reported growth of the franchise system, \u201cWe are very excited to have Dig This be part of a new world-class experiential park that has something for everyone,\u201d said Ed Mumm, owner\/founder of Dig This LLC and managing director of Dig This Las Vegas. \u201cIt aligns with our vision of being one the best and most sought after experiences on Earth.\u201d<\/span><\/p>\n

Dig this offers an amazing opportunity to customers who would like to drive and command large construction equipment such as Caterpillar excavators, track-type dozers, and skid steer loaders.\u00a0 The model truly is a one of a kind experience for just about anyone and has for years created an amazing brand and reputation in the Las Vegas market.\u00a0 In addition to operating heavy equipment at Dig This DFW, the TexPlex features jet boats, a mountain bike park, and an off-road park complete with a motocross course, a UTV course, and 4×4 rock crawlers. There will also be a 10,000 sq. foot event center onsite.<\/span>\u00a0<\/span><\/p>\n

Everyone involved in the Dig This management team and franchise organization are thrilled about the growth and see amazing opportunity for the brand moving forward.\u00a0 2017 stands to be a year full of opportunity and expansion potential for the organization.\u00a0 Dig This worked with Franchise Marketing Systems to support the franchise expansion model for the organization and develop a platform for growth.\u00a0 Chris Conner, Franchise Marketing Systems\u2019 President had this to say, \u201cDig This is a unique model, it\u2019s a business that was difficult to find any relevant comparisons in the franchise marketplace.\u00a0 What was clear from the start was that this brand had solid unit level economics, a great marketing model and a consumer appeal that was truly unmatched.\u00a0 After completing an initial franchise feasibility study, it was very clear that the opportunity for franchising was strong and potential for scale was evident.\u00a0 The Dallas opening marks what we feel could be the beginning of a global expansion for the Dig This brand.\u201d<\/span><\/p>\n

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\u00a0About Dig This\u00ae , LLC:<\/span><\/strong><\/p>\n

Dig This LLC is the parent company of Dig This Franchising and Dig This Las Vegas. Ed Mumm pioneered the \u201csuper-sized sandbox\u201d concept for Dig This in Steamboat Springs, Colorado in 2007. America\u2019s first heavy equipment playground provides the opportunity for the general public to command the controls of heavy equipment in a safe, fun and supervised environment. Dig This launched operations in Las Vegas, Nevada, in May 2011, bringing the latest in recreational and corporate entertainment by allowing non-industry folks the chance to experience the thrill and rush of playing with massive hydraulic excavators and bulldozers. Structured courses,<\/span><\/p>\n

including corporate and custom programming guarantee 20 tons of fun. Dig This is a TripAdvisor Certificate of Excellence Award Winner 2012-2016 and a 2013 TripAdvisor Travelers\u2019 Choice Award winner. Dig This, LLC, Dig This Franchising, and Dig This Las Vegas are not affiliated with or sponsored, approved, or endorsed by\u00a0<\/span>Caterpillar in any way. www.digthisvegas.com<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Dig This Franchise Expansion Dig This\u00ae LLC Announces First Franchise Opening in the U.S. in Addition to New Zealand and Additional Units set to Open in U.S. The new location is going to be located in Dallas Fort Worth and will be part of the new TexPlex park which is a complete experience park aimed<\/p>\n","protected":false},"author":1,"featured_media":853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_jetpack_memberships_contains_paid_content":false},"categories":[21],"tags":[220,219,225,224,223,64,221,222,226],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/thefranchisecourier.com\/wp-content\/uploads\/2017\/01\/Dig-This-Franchise-.png","_links":{"self":[{"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/posts\/851"}],"collection":[{"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/comments?post=851"}],"version-history":[{"count":0,"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/posts\/851\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/media\/853"}],"wp:attachment":[{"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/media?parent=851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/categories?post=851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thefranchisecourier.com\/wp-json\/wp\/v2\/tags?post=851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}